Though rewarding, writing can be a difficult activity. Writers need to be patient and often face criticism for their work. Writing also requires LOTS OF TIME… a luxury many working parents don’t have. I’m a working parent who also happens to be a writer. I know what it’s like to try to balance everyday responsibilities with a writing passion. I know what it’s like to want to be the best father in the world while also aspiring to be a superb writer. The juggling act may seem daunting, but it’s definitely possible to be a good parent, spouse, employee and writer all at once. Here’s my advice: Let go of the idea that you can write 4-8 hours a day Reality check. Unless you’re employed as a full-time writer, it’s unlikely you have hours upon hours to write each day. If you were to write like this, you would be […]
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10 Ways to Repurpose Website Content to Help Spread Your Message
Have you ever experienced a creative block while producing content for your website? Creating website content can be a tough, time-consuming process. But it doesn’t have to be this way. There are many ways you can repurpose website content that will not only save you creative energy, but will also help you reach a larger audience while avoid getting punished by search engines for duplicate content. Content comes in many forms, from text to image to audio to video. And we should be making use of these different forms to reach a larger audience and spread our message. 10 Ways to Repurpose Website Content 1) Blog Posts and News Updates This is often the starting point in the content repurposing journey. Website content comes in a variety of forms, and can include blog posts, news updates, press releases and reports. To ensure this content reaches its intended audience, it should be […]
Read more7 Tips to Help You Write the Perfect Blog Post
Blogging can be an effective component of any content marketing strategy. A well crafted blog will help your organization connect with its audience and, in the longer run, improve your organization’s search engine visibility. But how does one write the perfect blog post? Obviously, a successful blog post should be well written and contain relevant content. But successful blog posts should also make use of the following web writing styles and techniques: 1. Be informal This is an important blogging rule! Good blog posts should be casual and conversational in tone. (This means you can discard some formal grammar conventions if you believe it will help you better convey your message to the reader.) 2. Use headings, subheadings and bold font Text that stands out—via headings, subheadings and bold font—will help your viewers scan for important keywords, themes and solutions. 3. Short sentences and short paragraphs Get to the point and give your […]
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