When the Toronto chapter of Black Lives Matter staged a 30-minute sit-in during Toronto’s Pride Parade, many people were upset to say the least. The group’s co-founder was subjected to racist emails immediately following the demonstration. To someone unfamiliar with civil disobedience, the aftermath of the sit-in would have resembled a public relations failure. You may wonder why Black Lives Matter (also known as BLM) resorts to using controversial tactics to get their message out. Don’t they want popular support? But unlike a corporate public relations campaign, BLM activists are not trying to win a popularity contest. They are trying to start a tough conversation that they believe can only be achieved through disruption. Classic civil disobedience. Whether you agree with them or not, BLM’s actions appear to be working. Just check out the few examples below. Toronto Pride Parade sit-in BLM activists staged a 30-minute sit-in during the Toronto Pride […]